Scott McReynolds is the executive director of the Housing Development Alliance (HDA) in Hazard, Ky. The HDA’s programs have helped more than 2,900 low-income people in rural southeastern Kentucky become new homeowners, make home-improving repairs, and break free of debt. The organization builds homes, provides housing counseling to prepare people for homeownership, offers … [Read more...]
Big Start Business: How to Attract an Audience From Anywhere
As most entrepreneurs know, starting a business isn’t all that glamorous. The reality is much scrappier — and it often starts with “ugly” reasons, according to serial entrepreneur Meredith Gernigin. Gernigin developed commercial properties in small towns, started and operated three ecommerce businesses, and crowdfunded a small town coffee shop — which she operated for … [Read more...]
Two-Day Entrepreneurship Summit Fosters Rural Innovation
A part-time physical therapist, a plant-based cheese company and an outdoor education program for children may not have much in common on the surface — but all three businesses have benefited from a growing ecosystem of entrepreneurship in rural New Hampshire. The Hannah Grimes Center for Entrepreneurship has supported entrepreneurs like these in their efforts to build … [Read more...]
Episode 43: Rural Marketing
Meredith Gernigin is an independent lead generation strategist focused on building small and mid-cap businesses into legacy assets. How? She creates demand with curated, done-for-you marketing tailored to each client’s geographical needs. Her goal? To make businesses worth selling (or passing down) by increasing project leads so they can book and charge more. In the … [Read more...]
This Veteran-Owned Farming Startup Is Building a Food Oasis in Kansas
Rock band Jethro Tull and the Covid pandemic planted the seeds for a budding micro farm in Pittsburg, Kansas (population: 20,646) that is meeting a longstanding need for healthy food access. Leafy Green Farms was founded by Brad Fourby, a Navy veteran and California transplant drawn to opportunity in the Kansas plains. But in a state where the average farm is 781 … [Read more...]