Rachel Granstra is a young mom and business owner living with her husband, Brennan, and twin daughters in northwest Iowa. She’s been in the region her whole life, benefiting from growing up in a tight-knit rural setting in a faith-centered home. She always knew she wanted to follow in her mother’s footsteps and be able to stay home with her children. She has also always been an idea person and had the desire to start her own business.
Today she is living out both dreams as she stays home to raise her girls and manage a successful online business called Little House on the Feedlot. Through a blog and social media, Rachel is building a national audience primarily of Christian moms to whom she shares her passion to, as her website states, serve the Lord by loving her family. Her platform generates recurring revenue through a meal planning subscription service, and Rachel is actively working on other ways to serve her audience.
On this episode of the Rural Business Show, Rachel talks about her community and why it is special to her and what led her to starting this business, despite being a very busy mom. We discuss how the business operates and how it is able to turn a profit and how Rachel has found the help necessary to keep her life in balance.
We talk about growing an audience and budget-friendly ways to do so, and Rachel shares important lessons she’s learned so far as well as advice for those in rural areas looking to start a business.